An extension of the historic, Eichardt’s Private Hotel, EPH Bar serves in-house guests and the public year-round on one of the most scenic streets in Queenstown. It offers guests a cozy place to gather for specialty cocktails, an extensive wine and spirit list, and a curated selection of food.

Being open since the late 1800s, EPH Bar was due for another refresh for its menus and collateral. Working with the existing and beloved branding, new menus were designed to incorporate new offerings, bring about a better user experience, and pay homage to the history of the space.